Small Batch

Small Batch is a St. Louis based whiskey lounge and restaurant for those with a penchant for American whiskeys, bourbons, and ryes. With over 140 different whiskeys, patrons enjoy old favorites as well as rare, small batch bottles. Their vegetable-centered menu is inspired by local and global cuisine.

Project Scope

Brand Identity

Print Collateral

Environmental Signage



Award Recognition

Print Magazine




The identity is influenced by whiskey bottle labels from the turn of the century. The brand is upscale, but not stuffy. Quirky but not silly. Minimal but not boring. Small Batch is a perfect combination of a unique whiskey concept and delicious local fare.

Illustrations were created to show the unique combination of the vegetarian cuisine and specialty whiskeys. The merging of these two ideas create a memorable and unique brand experience.