Chaminade College Prep School
Chaminade College Preparatory School is an independent, Catholic day and resident school, sponsored by the Marianist Province of the United States. It is dedicated to developing the inherent spiritual, intellectual, emotional, and physical potential of young men in sixth through twelfth grade so they are prepared for success in college and life.
Project Scope
Brand Identity
Print Collateral
Brand Standards
Photography Art Direction
Award Recognition
AIGA
ADDY
The logo was a redesign from their current mark, which Chaminade believed had years of equity and was widely recognized in the community. The existing mark was updated with crisp lines, simplified sun rays, and modern type. From there, the sports logo was created by stylizing the new typeface. The new mascot was created using a process similar to the main Chaminade logo redesign.
Chaminade is known for vigorous academics and nationally ranked sports teams. The photo style features equal parts school activities and sports. The football player takes a knee both on the field and in the chapel. The basketball player (NBA All-Star Bradley Beal) works with his hands both on the court and in pottery class. This duality shows opportunities that lead to the well-rounded educational experience Chaminade is known for.
